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商品編號: 9-797-092 出版日期: 1997/01/22 作者姓名: Dyck, Alexander 商品類別: Other 商品規格: 10p 再版日期: 1997/05/02 地域: 產業: 個案年度: -
商品敘述:
A manager''s ability to build profitable firms depends upon the business environment within which firms interact. This note presents a framework to help understand, anticipate, and perhaps foster changes in the business environment. Describes building a picture of the business environment as country analysis. The country analysis framework has three interdependent components of strategy, context, and performance. Focuses on identifying and evaluating the national and international context. In particular, clarifies the role state actors, nonfirm organizations, and ""rules of the game"" can play in firm decision making.
涵蓋領域:
Country analysis;Business conditions;Government policy;Macroeconomics
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